Ann Taylor: Digital Marketing
Ann Taylor is a chain of clothing stores for women. Ann Taylor stores compete in the "better" category, with clothing targeted at affluent career women, and was founded in 1954.
As a designer for Ann Taylor, I developed digital marketing assets for site, email and social media, and collaborated with Copywriters, Art Directors, and Brand Managers.
Goal: Sell merchandise.
User: American women in their 20s-60s.
Landing Page
Social Post
Banner Ad
Social Post
Social Post
Twitter Post
Mobile Landing Page
Affiliate Newsletter
Affiliate Newsletter
Social Post
Social Post
Social Post
Social Post
Twitter Post
Mobile Landing Page